Location: HQ - Amsterdam, Netherlands (local conditions apply)
Reports to: Sr Global Brand Manager
Main Purpose of the Role
We are excited to invite an enthusiastic and talented individual to join our Global Magnum team! This role poses a rewarding challenge for those with exceptional brand crafting skills and a genuine entrepreneurial spirit. You will play a crucial part in connecting with a diverse team, working collaboratively to achieve success together. Your success will stem from your ability to engage closely with all our regions, particularly Europe, as you craft and enhance the Magnum brand while delivering outstanding products and campaigns within our new extended formats platform.
This position encompasses not only the exploration of new and future formats but also the global geographical expansion of our existing formats launched in 2025. You will be instrumental in supporting key regions with implementation and performance tracking to ensure these launches thrive across the globe. This role comes with a high level of empowerment, trust, and responsibility as you delve into our Strategic Pillar, “Stretch to More.” You will explore exciting new segments, drive future product development, and create first-class communication at the heart of the Magnum brand.
The
Global Assistant Brand Manager (ABM) will play a critical hands-on role in shaping, delivering, and scaling Magnum’s Extended Formats agenda globally.
This is a senior ABM role designed for an experienced brand builder who is ready to own projects end-to-end, work independently with global and regional stakeholders, and act as a key executional engine for innovation, communication, and market deployment.
Key Responsibilities
- Own specific projects or sub-platforms within the Extended Formats / Bites agenda from brief to market deployment.
- Drive end-to-end execution of innovation and renovation projects across product, packaging, naming, claims, and communication.
- Lead development and adaptation of global communication assets including KV toolkits, POS, and digital assets.
- Act as day-to-day partner to markets supporting roll-out, adaptation, and optimisation.
- Support performance tracking and post-launch reviews.
- Be the responsible for budget tracking and management within the Extended Platform team.
- Operate as a connector across R&D, Supply Chain, Design, CMI, Regulatory, and Procurement.
Qualifications
- 4+ years FMCG marketing experience with exposure to global or regional roles.
- Strong innovation and project management experience.
- Premium brand and visual identity understanding.
- Confident stakeholder and agency management skills.
- Hands-on, proactive, detail-oriented mindset with strong brand judgement.
What We Are Really Looking For
We are looking for someone who is a positive thinker, a doer who passionately believes in seeking and enjoying true pleasure in their lives!
The ideal candidate goes the extra mile for a satisfying bite of Magnum. Somebody who is ready to drill deep, think hard, and drive innovation. We want individuals who are obsessive about detail and are committed to creating excellence through an entrepreneurial, "can-do" mindset. We are seeking someone who embraces challenges and has a passion for premium luxury brands, along with an eye for beauty and fashion. An ideal candidate enjoys working in an international team and is always willing to listen and learn. And above all, we are looking for someone who loves to laugh and play—someone who owns their pleasure fearlessly!
#TMICC
About The Magnum Ice Cream Company
With 19.000 expert ice cream colleagues and iconic brands like Wall’s, Cornetto and Ben & Jerry’s, loved in 76 countries, we are the world’s largest Ice Cream company leading the industry We have been taking pleasure seriously for more than 100 years, serving happiness with every lick or scoop of ice cream for generations.
About
The Magnum Ice Cream Company (formerly part of Unilever) is all about growth. Growing our business. Growing our customers’ businesses. Growing our people’s careers. Growth begins with empowerment. So we free our people to be innovative, responsible entrepreneurs, driven and equipped to give our consumers more amazing products and unforgettable moments – and having fun doing it. Here’s what defines success in our organization :
- We are all about growth
- We operate with speed and simplicity
- We win together with fun
- We boldly innovate to disrupt our industry
- We care and challenge
- We are experts in the Ice Cream Category
ARE YOU EXCITED TO CRAFT THE ICE CREAM FUTURE?
Please apply online and do not forget to upload your CV. Your application will be reviewed against the requirements, and we will be in touch shortly after the closing date, with an update on the status of your application.
