Senior Lead – Sponsorships (Interim, 6 months)

Global Digital Platform | Hybrid (Amsterdam 1–2 days p/w)

August start

We’re hiring for a Senior Sponsorships Lead to join a high-performing global marketing team, delivering world-class partnerships across major international sports properties.

This role sits at the heart of a global sponsorship portfolio, working across flagship partnerships in football and US sports, driving high-impact activations with leading rights holders.

The role:

Lead the end-to-end delivery of major sponsorship programmes, from strategy through to execution and evaluation
Own key workstreams across high-profile global partnerships (including elite football and US sports organisations)
Translate brand and commercial objectives into clear activation plans, KPIs and budgets
Partner cross-functionally across brand, media, creative, growth and strategy teams
Manage and influence external agencies, rights holders and vendors to deliver best-in-class activations
Operate hands-on in high-profile campaigns, events and global activations, ensuring flawless execution
Track performance and optimise programmes based on data-driven insights

What we’re looking for:

7+ years’ experience delivering large-scale sports sponsorship programmes within a global brand or agency environment
Strong background across football and/or US sports (e.g. baseball), with exposure to major rights holders (UEFA, MLB highly desirable)
Proven experience managing agencies and complex partner ecosystems
Track record of delivering large, multi-market sponsorship activations
Commercially sharp, highly organised and comfortable in fast-paced, high-pressure environments
Strong stakeholder management with the ability to influence at senior level
Experience across social, content-led activations and integrated campaigns

The detail:

6-month maternity cover (potential to extend)
August start preferred
Hybrid working (Amsterdam-based team)
Occasional international travel (US/Europe)

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Marketing Sponsorship Manager

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