Brand Manager - Veghel

We're looking for a brand manager with work experience and project management experience, who will be up and running quickly.
Key focus of the role is the execution of portfolio & activation activity calendars for the Kind and Ice brands in the Benelux. You will execute different projects related to communication, innovations and shop floor activations.

Key Responsibilities:

Lead the execution of integrated marketing campaigns across digital, retail, social, and traditional media channels.
Oversee campaign timelines, coordinate with agencies and other functions and manage project details to ensure timely and effective execution.
Drive the day-to-day execution of brand activations, including in-store displays, POSMs, promotions, and events
Collaborate with customer marketing and sales teams to ensure brand positioning and messaging are effectively communicated at retail and consumer touchpoints.
Coordinate the localization of the regional content to ensure this is aligned with brand guidelines and resonate with target audiences.
Partner closely with the sales, customer marketing, activity and other functions to align on product launches, in-store promotions, and consumer communications.

Budget & Resource Management:

Manage the execution of marketing initiatives within budget constraints, ensuring cost-effective use of resources.
Track and report on the budget for various marketing initiatives, ensuring alignment with financial targets.
Manage POs, invoices and other administration within the scope

Qualifications:

Master's degree in Marketing, Business, or related field.
3-5 years of experience in brand management, marketing execution, with a proven track record of managing marketing campaigns and activations. Experience working in FMCG is a must, food is an advantage
Strong executional skills with a proven ability to manage projects and campaigns from start to finish.
Excellent organizational skills, with the ability to manage multiple projects simultaneously.
Strong analytical skills to assess campaign performance and make data-driven decisions.
Effective communication and interpersonal skills to collaborate with cross-functional teams and external partners.
Ability to adapt quickly and work in a fast-paced environment
SAP & Fiori, Ariba
Fluent in both Dutch & English is a must, French is a plus

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