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An Overview Of This Role

Join GitLab's dynamic Regional Marketing team where you'll craft integrated campaigns that showcase GitLab’s value through in-person and digital experiences. We're seeking an experienced, creative marketing professional to develop and execute field marketing strategies across India. In this role, you'll work closely with sales, partner marketing, and other cross functional teams to drive pipeline growth for our Sales teams. This position offers the opportunity to make a significant impact on GitLab's market presence while working with a collaborative, cross-functional team in a fast-paced environment.

What You’ll Do

Take full ownership of your India regional marketing initiatives, creating detailed and strategic program plans
Continually experiment, test and iterate programs to define best practice and evolve program as the business grows
Analyze and report on the impact and performance of regional marketing to a range of audiences, from local leadership to the executive level and tailor the insights accordingly
Achieve high and consistent ROI from Marketing programs in India, through operational rigor, measurement, and budget and financial management
Work cross-functionally to drive the execution of demand generation and field marketing plans, aligning with other areas of marketing
Work in collaboration with external agencies and 3rd parties to prepare, manage and execute campaigns
Be a key member and collaborator of the APJ Marketing team

What You’ll Bring

Experience in the B2B tech industry with a focus on field marketing, working directly with sales teams
Experience delivering on both third-party and owned events
Data-driven, using data to measure results and inform decision making and strategy development
Proven aptitude to build and drive a budget within the territory
Ability to travel up to 25% and comply with the company’s travel policy.
Able to coordinate across many teams and iterate and deliver in a fast-moving startup environment
Understanding of Agile and DevOps methodologies across the entire Software Development Lifecycle, especially in large enterprise environments
Excellent communication and writing skills, and the ability to distill down complex ideas in a variety of mediums (including content, decks, meetings)
Proficient with marketing automation and CRM tools such as Marketo and Salesforce
Proven experience being self-directed and working with minimal supervision
Experience managing marketing budgets and allocating resources across tactics.
High EQ and an excellent relationship builder, with the ability to secure resources and get buy-in from stakeholders
You share our values and work according to those values

About The Team

The Regional Marketing team is a collaborative, cross-functional partner to Sales and Marketing, focused on driving pipeline and revenue through integrated, high-impact programs tailored to the APJ market. You'll join a fully remote, globally distributed team that works asynchronously with account executives, marketing operations, product marketing, and external partners to design and execute regional campaigns and orchestrate in-person and digital experiences. We're currently focused on supporting key Enterprise and Commercial accounts through scalable regional programs, optimizing event and campaign performance through clear measurement and reporting, and helping sales and marketing leaders clearly understand and communicate the impact of regional marketing investments across APJ.

How GitLab Supports Full-Time Employees

Benefits to support your health, finances, and well-being
Flexible Paid Time Off
Team Member Resource Groups
Equity Compensation & Employee Stock Purchase Plan
Growth and Development Fund
Parental leave
Home office support

Please note that we welcome interest from candidates with varying levels of experience; many successful candidates do not meet every single requirement. Additionally, studies have shown that people from underrepresented groups are less likely to apply to a job unless they meet every single qualification. If you're excited about this role, please apply and allow our recruiters to assess your application.

Country Hiring Guidelines: GitLab hires new team members in countries around the world. All of our roles are remote, however some roles may carry specific location-based eligibility requirements. Our Talent Acquisition team can help answer any questions about location after starting the recruiting process.

Privacy Policy: Please review our Recruitment Privacy Policy. Your privacy is important to us.

GitLab is proud to be an equal opportunity workplace and is an affirmative action employer. GitLab’s policies and practices relating to recruitment, employment, career development and advancement, promotion, and retirement are based solely on merit, regardless of race, color, religion, ancestry, sex (including pregnancy, lactation, sexual orientation, gender identity, or gender expression), national origin, age, citizenship, marital status, mental or physical disability, genetic information (including family medical history), discharge status from the military, protected veteran status (which includes disabled veterans, recently separated veterans, active duty wartime or campaign badge veterans, and Armed Forces service medal veterans), or any other basis protected by law. GitLab will not tolerate discrimination or harassment based on any of these characteristics. See also GitLab’s EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know during the recruiting process.

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Vacatures

Regional Marketing Manager, India